In our latest effort to enhance your gaming experience, we’ve decided to implement a significant change that we hope will set a new standard for how we approach fun and fairness in gaming. As part of our ongoing commitment to creating the best player experience, we have made a crucial decision to remove all forms of monetization that involve loot boxes, including those that offer speedup benefits, from Dadoo.
We understand that this decision may come as a surprise, especially since paid loot boxes have become a common monetization strategy in many free-to-play (F2P) games. However, after thorough research and considerable deliberation, we’ve concluded that this is the best course of action for our community.
Why Remove Paid Loot Boxes?
Our decision stems from growing concerns and evidence suggesting that paid loot boxes bear a significant resemblance to gambling. Several studies have shown that the mechanics of loot boxes can lead to gambling-like behavior, potentially leading to harmful consequences for players, especially those who are younger or more vulnerable. For instance, research has found that there is a link between loot box spending and problematic gambling behaviors. This correlation is something we cannot overlook, as we strive to create a safe and enjoyable environment for all our players.
Implementing the Change
We plan to roll out these changes in the near future. Our team is working diligently to ensure that the transition is smooth and that alternative forms of progression and reward systems are both satisfying and fair. We’re excited about the new features and updates we’re developing and believe they will offer a more balanced and enjoyable gaming experience.
A Difficult Decision
We won’t lie; this decision was not made lightly. Paid loot boxes have become a staple in the industry for a reason: they are significantly profitable. However, we believe that prioritizing the well-being of our players and fostering a fair, competitive environment outweighs the financial benefits. We’re committed to finding alternative monetization methods that align with our values and ensure the longevity and health of our gaming community.
Looking Forward
We understand that change can be daunting, and we appreciate your patience and support as we navigate this new path. Our team is dedicated to maintaining open communication with our community, and we welcome your feedback and suggestions. Together, we can continue to make Dadoo an exciting, fair, and enjoyable game for everyone.
Stay tuned for further updates, and as always, happy gaming!
*Drummond, A., & Sauer, J.D. (2018). “Video game loot boxes are psychologically akin to gambling.” Nature Human Behaviour, 2, 530–532.
**Zendle, D., & Cairns, P. (2018). Video game loot boxes are linked to problem gambling: Results of a large-scale survey. This study suggests a strong link between the use of loot boxes and gambling behaviors, indicating that individuals who engage in loot box purchases are more likely to also suffer from gambling-related problems.
